Wednesday, September 5, 2012

Homework 4



This is an image out of the Computer Arts magazine. It's a poster for Nike's China campaign. It couples live-action shots of Sharapova with curious, intricately crafted illustrations. It's so eye-catching and beautiful and I love the detailed illustration that has a lot of motion to it. Since it's an action shot of the tennis star you automatically get the sense of motion and unity even though it's not realistic and makes sense. It's very balanced by the nike logo and then draws your eye down through her lower "body" and then down to her racket.

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